Adriana McLamb is the digital marketing director at Independent Women’s Voice where she oversees all of IWV’s social media and digital campaign strategies and execution.
Prior to joining IWV, Adriana spent almost five years working for the Stand Together Community, where she led and contributed to digital marketing strategies for their grassroots brands both at the national and state level. She also worked to develop and implement strategies to empower grassroots activists to make a difference in their communities, states, and nation through digital means across various platforms. She is well versed how best to cultivate, engage, and retain digital audiences to meet policy goals.
Prior to working in digital, Adriana began her career in the field working for Generation Opportunity and Republican Party of Virginia where she fell in love with digital organizing techniques to increase effectiveness in the field. Adriana earned her undergraduate degree from Florida International University in Political Science where she also played Division 1 volleyball. Recently, she received her Master’s degree in Marketing from FIU as well.